Advertising Secrets, Strategies and Tips

Notable Strategies for Small Business Marketing Success

Notable Strategies for Small Business Marketing Success (A Fresh Serving of Notables) Dear Small Business Owner & Marketing Warrior: Claude Hopkins, the Aristotle of Advertising, once said: “Advertising is much like war, minus the venom….We are usually out to capture others’ citadels or garner others’ trade….We must have training and experience, and also powerful marketing weapons… and we…

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The Pistévo Technique

The Pistévo Technique Stand for Something (with Integrity)… and You’ll Never Stand Alone. Dear Small Business Owner & Marketer; My name is Ken Newhouse and I want to welcome to your first issue of Newhouse Notables, a series of articles about how to boost the response to your internet marketing, small business and advertising efforts… online and…

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What Makes Advertisements Pay?

What Makes Advertisements Pay? WHAT Makes Advertisements Pay?  There are fundamental principles that exist in ALL successful advertisements, websites, direct mail sales letters, webinars (or any promotion for that matter) – that makes them more effective (i.e., “profitable”) than others?  In this post I’m going to reveal one of the Secret ingredients that makes advertisements pay for you – making…

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Fundamentals of a Good Advertisement

Fundamentals of a Good Advertisement – How to Create Campaigns That Increase Sales and Profits In almost every instance of sales that have flat-lined and/or are declining you’ll discover that one or more of the fundamentals of a good advertisement have been ignored, overlooked and/or left out of your ad campaigns. Maybe your ads simply…

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