Listen To Episode #398: Ken Newhouse reveals what just might be the most significant reason you don't win more (and more valuable) clients for your consulting business
On today's episode of the Get Clients Now podcast we ask (and answer) this question: If you're struggling to get more (and better) clients for your consulting business, check to see if you're making this critical error. Then we show you how to instantly fix it.
As a consultant or a person working in professional services, you’re always searching for ways to get more consulting clients. That is to say, you are a rainmaker—the person at the top who brings client business into your business.
You live and die by your ability to bring in clients for your consulting practice. In other words, you are responsible for bringing in work so that you can feed your troops (employees). And in most large consulting firms, to be considered for promotion to partner you have to consistently generate consulting clients.
I’m Ken Newhouse and if you want to win more consulting clients you’re going to love today’s episode of the Get Clients Now podcast. To clarify, I’m going to reveal what may be the #1 Reason you bring more high-value clients into your consulting business. And I’m also going to show you how to instantly eliminate it.
Everybody knows the harsh reality of consulting and professional services. And being smart and really good in a particular niche (in the NEW Covid Economy) is no longer enough.
- Firstly, you have to know how to engage with potential clients.
- Secondly; understand their unique challenges, and scope business.
- Thirdly; you have to figure out a way to build a bridge from your expertise to those it can most help, and
- Lastly (and most importantly), you have to be seen as 100% credible and trustworthy.
The NEW Covid Economy has made getting more (and more valuable) clients for your consulting business much more challenging than only a year ago.
In fact, no matter how good you are at what you do one of the fastest ways to:
- Firstly; kill your ability to get more consulting clients, or…
- Secondly; losing existing clients…
… is to lose their trust.
Everybody knows that in order to form solid connections with prospects so you can win more consulting clients is that they have to trust you first.